THE CONTEMPORARY WOMAN: PARI EHSAN

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Exhibition: Sarah Meyohas, Cloud of Petals (2017) // Location: Red Bull Arts New York // Wearing: Hermes scarf, Peet Dullaert techno pleat dress // Photographer: Danny Lim She has taken gallery hopping to another level by coordinating her outfits with masterpieces and posting the pictures alongside poetic articles detailing the whole ordeal; Thus making her photos a piece ...

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MERCI! MERCEDES CASTILLO

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Mercedes Castillo’s Burnt orange “Talis" slippers by Mercedes Castillo As Coco Chanel says; “A woman with good shoes is never ugly.” On the other hand, being comfortable makes people happy. This leads me to the belief that taking a break from your heels and literally being down to earth once in a while isn’t as bad as ...

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THE CONTEMPORARY WOMAN: NESA AZADIKHAH

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In a profession still dominated by men, Nesa Azadikhah shines as a contemporary women in the field of disk jockeying. She started learning music before school when her parents sent her to take “Tonbak” classes; a goblet shaped Persian instrument. She later started learning other instruments such as the guitar and by the age of ...

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AN EVOLUTION OF PERSIAN CUISINE: BOOMI PERSIAN KITCHEN

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By using all organic healthy ingredients, Boomi turns Iranian cuisine into a delicious, guilt-free gastronomic experience ”It was my first time embarking on a project like this”Mehrdad MZadeh tells us about the start of Boomi Persian Kitchen, a newly opened native-inspired brasserie in Tehran with an artistic and modern twist. ”The client wanted me to be fully ...

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AS SOPHISTICATED AS GIANCARLO’s SWAN

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Pink Swan Leather Top Handle Bag by Giancarlo Petriglia Think preciousness, love and emotion. It’s this designer’s aim to create a product which exudes emotion, love and historic value. Giancarlo Petriglia’s made in Italy tag isn’t just a label but a statement to the importance of high quality handcrafted products that the brand makes in Palermo, ...

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THE LIFE AND DEATH OF FASHION ON THE RED CARPET

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The New Wave of Cinema in Iran dates back to the early 1960s and began as a structural movement. Later the movement went downhill for a while but got on its feet once more nearly two decades after it first started. The new wave was the main reason why Iranian cinema managed to shine on ...

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THE CONTEMPORARY WOMAN: SHIRINE ZIRAK

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  Our latest project focuses on motivational Iranian female figures. From entrepreneurs to designers and beyond, these women have managed to leave a lasting mark on the world. In a series of interviews we bring to you the details behind their stories of success. French-Iranian architect and interior designer Shirine Zirak incorporates the best of two worlds, ...

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THE NEW HAFT SEEN : TRADITION MEETS INNOVATION

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 Photo: @Mlolophotography Over the past three weeks we featured pictures our followers had taken of “Haft Seen” spreads. (Yes, it’s pronounced just like the past participle of see.) “Seen” س is the fifteenth letter of the Persian alphabet; meaning “The Seven Seens” in Persian a “Haft Seen” is a symbolic spread. On event of the Persian New ...

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PERFECTLY ZIPPED UP

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Rucksack by Moschino Milano Looking for a bag you can wear with anything and to anywhere? We bring good news: rucksacks are back and they are chicer, cooler and more diverse than ever. What started as a practical street trend has grown out to be the it-bag of the seasons, dominating many runways varying from Maison ...

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