Persians, like any other culture, have their own special wedding traditions. One such custom is the Sofreh Aghd—a unique table spread made up of many symbolic items, food, and decorations, each of which represents an aspect of the couple’s new life together. At the very head of every Persian wedding table sits a mirror lined ...
THE CONTEMPORARY WOMAN: ASAL KHALILPOUR
Asal Khalilpour, 35, majored in graphic design, and she has worked alongside her father and brother since she was 15. Her father founded Modern Sport Co. in 1973 that started out as an import company that sold some of the world’s leading and most iconic sports brands in Iran. Modern Sport was later renamed to “M Zone,” thus offering ...
SET THE TREND — WEAR IRANIAN DESIGNERS
Iranians originate from masses of inspiration: myriad palaces, gardens, mosques, carpentry, and architecture to name a few. As such, millennials have taken initiative in creating new fashion designs and curating independent brands. Although many have welcomed these initiatives with tons of encouragement, it may just not be enough. Iranian designers need support to succeed, and success will always begin ...
The Unusual Model
We live in a time in which border has lost its concept—a time which had been a bit too inopportune for us. We live in a seperate time-space in our attractive personal bubbles and have lost connection with other bubbles. Akbar, 37 (or so he assumes), whose family immigrated from France to Lebanon and then ...
THE CONTEMPORARY WOMAN: YASAMAN HEJAZI
“Women’s employment and financial independence have been a constant, unfailing driving force in my efforts towards empowering women. My biggest life achievement is creating 300 jobs for women.” Meet TTT’s next contemporary woman: Yasaman Hejazi Having been awarded the National Women’s Sports Management title, Yasaman Hejazi is the founder and CEO of Block #68 and CN Club—two ...
ALI AKBAR SADEGHI: IRAN’S SECOND GENERATION OF ANIMATORS

https://www.youtube.com/watch?v=zRKX5nqOltA&t=11s “I tend to mix the past with the present to try and create something new and fresh, but the constant repetition is always there.” - Ali Akbar Sadeghi With well over 60 years of experience in the art world, Ali Akbar Sadeghi’s unique style is a mixture of rich Persian miniature and surrealism. By using recurring ...
THE CONTEMPORARY WOMAN: HELEN NAYEB
Of the fourth generation of the Nayeb family, and born in 1964, Helen Nayeb is one of the few women in her line of business, who is single-handedly running one of the most luxurious and oldest family restaurants in Tehran. Her great-grandfather was Naser al-Din Shah Qajar’s personal chef. “Haj Ali, who was originally from Tabriz, ...
THE TEHRAN TIMES GUEST: FARANAK AMIDI
Once every two weeks on The Tehran Times’ Instagram Story, we will have an influencer (chosen among Iranian Instagram accounts) as a guest to answer your questions. As a result of this collaboration, the 10 most interesting questions (asked by TTT’s audience) and the influencer’s answers will be published in the form of an interview ...
YALDA x IRAN KHANOOM
Yalda is a traditional Iranian festivity celebrated on the night of the winter solstice. On this night, Iranian families get together and stay up as long as they can; snacking on watermelon and pomegranates while the elders read poems by Hafez for everyone. For this year’s Yalda Night IRAN KHANOOM recited the poems of Hafez for the ...
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THE CONTEMPORARY WOMAN: YASAMAN HEJAZI
“Women’s employment and financial independence have been a constant, unfailing driving force in my efforts ...
The Unusual Model
We live in a time in which border has lost its concept—a time which had ...
A PERSIAN WEDDING
Persians, like any other culture, have their own special wedding traditions. One such custom is ...